Thomas Ieracitano

Fiat 500 to Have Special Place in Chrysler Dealerships By Eric Mayne Wards Auto.com, Nov 4, 2009 5:00 PM AUBURN HILLS, MI The Fiat 500 will be sold exclusively in metro markets by select dealers, says Peter Grady, Chrysler Group LLC vice president-network and fleet. The highly anticipated B-car is engineered by Chrysler partner Fiat Automobiles Spa and expected to be assembled at Chrysler's plant in Toluca, Mexico. ADVERTISEMENT Chosen dealerships will feature salons dedicated to Fiat and staffed by specially trained personnel assigned exclusively to the task of selling the 500. The automakers expectation is that the stylish mini car will attract customers who might not have otherwise set foot in a Chrysler store, Grady tells journalists and analysts here as the auto maker outlines its 5-year plan. Expectation is a key word in Grady's presentation, noting80% of Chrysler's 2,366 dealers sell all four brands Jeep, Dodge and the core marque in accordance with the consolidati...

4 Keys to Successful Indexed Inventory For over a year, one of my biggest gripes with most automotive website design firms is that they indexed their inventory badly. Most promoted the idea that indexed inventory was a valid SEO tool with no side-effects. It's important to understand that there is good and bad with having your inventory indexed - if done wrong, it can actually hurt the SEO of a site. The inventory pages, the listings, the calls to action -- all play a role in the success of an inventory module. Here, we will focus on the SEO aspects of indexed inventory. Write 'em Like a Newspaper Liner While many car dealers are not SEO experts, most are experts at writing the all-important "liner". It's a trait that comes with experience and an understanding that you often have 5 seconds to grab the customer's attention. Descriptions in the search engines, often pulled from either the meta-description or directly from content on the page, can be a separat...

The Importance of Thank You Notes Used with permission from JOEL H. WELDON & ASSOCIATES, INC. The importance of writing thank-you notes was reinforced to me years ago when I was on a Delta Airlines flight to New Orleans. I fly a lot,usually a couple flights a week -- so when it comes to the service provided by flight attendants, I'm sort of an expert. On that particular day I received exceptional service from the moment I boarded the plane. The flight attendant hung my coat up, got me some lemon water, which is what I always drink, and provided excellent meal service. She smiled easily, had a positive attitude and just seemed so happy to be of help. And it wasn't just towards me. She treated all the passengers the same way. So, I took out a piece of paper and wrote a thank-you note to the president of Delta Airlines. His name was listed in the in-flight magazine. In the note, I was very specific. I referred to the flight attendant by name, which happened to be Linda William...

Thank you, Thomas Ieracitano Http://ToolKit4U.com